Create an online community and generate interest around your brand.
With experience both in-house and in-agency, your business is in safe hands with SP5 Digital.
Today, 18.1% of the world uses Instagram. Popular with brands with physical products or locations.
With over 1.5 billion users, TikTok is growing rapidly and is a more casual place to showcase your brand.
Used by more than 58 million companies, LinkedIn is most suitable for those who are B2B.
70% of Internet users are active on at least 1 Meta platform. Due to this, it’s great for B2C and B2B audiences alike.
Twitter is more popular with millennials than Gen-Z, so if your target audience is 26-41, Twitter is one to check out.
Social media marketing uses online platforms to interact with customers, showcase products, build brands, increase sales, and drive website traffic.
For some brands, a down-to-earth social media strategy is very successful and for others, showing polished product photos is the way forwards. Regardless of the content posted, social media marketing is used to increase a brand’s presence and ultimately their sales. It is also a great two-way communication channel with customers and prospects.
By creating a social media presence your business can…
When we talk to small business founders about social media marketing, we hear these same few things over and over again:
We get it. There is always so much to do and LinkedIn is never at the top of the priority list.
That’s where we can help. We’ll work together to create a content strategy for your personal page and deliver regular content to your connections.
“Becca helped to create a content strategy to ensure we were growing visibility online. Having the plan in place helped ensure we were always delivering new content and she was always on-hand to help along the way.”
– Lee, VisiSoft
Prices vary but start from £199
We’ve all heard it hundreds of times by now, ‘businesses should be getting on TikTok’. Whilst that definitely is a blanket statement (and certainly doesn’t apply to all) for those in the hospitality sector, it’s definitely an avenue worth exploring. Unlike Instagram, TikTok has a far more ‘real’ feel to it, so filming content on your phone is more than acceptable. Those with bigger budgets might hire videographers, but if you have a decent smartphone camera, that’ll more than suffice. So, we’ve established that having a go making TikToks is likely to be beneficial. Now, what to post… Below you’ll find 7 evergreen TikTok ideas for restaurants that can be posted at any time regardless of current trends. Let’s get into them, shall we?
This will depend on what industry your business is in as well as who your target audience is. For example, for B2C brands with young people as their target audience, TikTok could be the way forward. Here at SP5 Digital, we can help you identify which platform is the best for you to use.
How often you should post varies from platform to platform. For platforms like Twitter and TikTok, you’ll need to post more often than on LinkedIn, for example. It’s also important to note that you shouldn’t just post for the sake of it. Share posts when you have something insightful or entertaining to share.
Absolutely not, there is never a good time to buy fake followers.
This is up to you and will vary from business to business. If you’d like to be in charge of your community management that’s absolutely fine, but if you’d like to outsource it, that’s absolutely fine too.
Yes! If you’d like a friendly point in the right direction and help setting up a social media strategy, we’re happy to help you with that too. We’re very passionate about empowering business owners to market their own businesses, we’re just here to advise you on the best tools and strategies!
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